HOSHINOEN IKE-NO-SHIRO – Japanese Ceremonial Matcha Green Tea Powder | Yame Hoshino Matcha 40g
HOSHINOEN IKE-NO-SHIRO – Japanese Ceremonial Matcha Green Tea Powder | Yame Hoshino Matcha 40g
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Product details
Product details
- Product name : Matcha tea powder
- Raw materials :
- Origin : JAPAN
- Expiry date : about 6 months
- Manufacturer : HOSHINOEN
Introduction of “IKE-NO-SHIRO”
Hoshinoen’s most popular matcha — mellow, aromatic, and surprisingly smooth.
“IKE-NO-SHIRO” is the most popular matcha in Hoshinoen. It features a mellow taste and a high-tone aroma that is distinctive to Hoshino matcha. This matcha helps change the common impression that matcha is bitter — smooth and approachable even for first-time matcha drinkers.
- Mellow & aromatic: gentle sweetness with a refined fragrance.
- Low bitterness: a great choice if you’re worried matcha might taste bitter.
- Versatile: perfect for tea gatherings, and easy to enjoy at home.
Product details
ABOUT HOSHINOEN
Hoshinoen is one of the most famous matcha factories in Japan. It began producing matcha in earnest in 1989. It produces in Yame, Fukuoka Prefecture, which is famous for its sweet tea called gyokuro. The traditional gyokuro process is incorporated into the production of matcha to produce a high quality matcha with a sweet taste. It is produced in small quantities with a commitment to quality.
Choose the right HOSHINOEN matcha in seconds
Pick based on your purpose. If an item is sold out, check the alternatives at the bottom.
Best for first purchase
Hoshinoen’s signature best-seller — mellow aroma, smooth taste, and low bitterness.
- Beginner-friendly
- Tea gatherings
- All-purpose
For everyday use
HOSHI-NO-TSUYU / YAME-NO-TSUYU / YAME-NO-HANA
Great for daily practice and casual drinking — balanced flavor for routine matcha.
- Daily
- Balanced
- Good value
For lattes & baking
Designed for recipes — stands up well with milk/sweetness while keeping matcha flavor.
- Latte
- Baking
- Mixing
Hoshino village blessed with climate and soil.
HOSHINOEN is located in Hoshino Village, Yame District, Fukuoka Prefecture. The village is rich in nature, and the climate and soil are suitable for growing tea leaves. The region is Japan's top producer of gyokuro, a representative of high-grade tea leaves. HOSHINOEN's matcha is produced using the traditional method of making gyokuro, using the finest tea leaves.
Commitment to ever-evolving flavors
HOSHINOEN has its own field for research and researches better cultivation methods together with producers. There are many tea specialists, and there is also a craftsman who is the youngest in history to obtain a 10th dan tea master.
Made with 95 millstones under strict control
In a room where the temperature and humidity are thoroughly controlled, 95 millstones are used to pull it up. They only make the quantity ordered. This is to maintain high quality. Therefore, mass production is not possible.
Matcha is a Japanese superfood.
Tea is rich in antioxidants, catechins that suppress sugar absorption and promote fat burning, and tannins that suppress and decompose fat absorption. In addition, chlorophyll helps excrete unnecessary cholesterol, and vitamin C works together with catechin to suppress melanin pigment. Matcha is made from the whole tea leaves, so you can take in all the rich nutrients contained in the leaves.
Sold out / limited stock? Grab an in-stock alternative.
Premium matcha is often produced in limited quantities. If your favorite is unavailable, these two are our best “ship now” picks.
Saemidori (First Harvest) 100g
Smooth umami with gentle sweetness — a reliable Yame matcha for daily usucha & latte.
- Nutty umami
- Low bitterness
- Great for latte
TSUJIRI “Hoshi no Tsumugi” 30g
Easy-to-finish 30g pack — perfect to try quickly, gift, or keep as a backup.
- Quick try size
- Gift-friendly
- Ships fast
Customers praised this ceremonial matcha for its exceptional quality and unique flavor profile. Reviews described it as "super creamy, smooth, umami and nutty" with a distinctive roasted aroma and natural sweetness. Shoppers loved it for lattes and daily drinking, noting "no bitterness at all." Some mentioned the higher price point, though quality justified the cost.
ลาเต้คือ ครีมมี่มาก มัน นัว ถั่ว ละมุน One of my fav for latte . Super creamy , smooth , umami and nutty . Thank you very much for the care package and fast shipping to Los Angeles .
I drink this every day. It has a wonderful roasted aroma and a natural sweetness. It's really great.
One of my fav for latte . Super creamy , smooth , umami and nutty . Thank you very much for the care package and fast shipping to Los Angeles .
I Loveit
Good quality
Fast delivery
Good product
Love it!!
Love it!
The best brand. Every blends are so good.
This is a very high-quality, delicious matcha that you won't get tired of drinking every day. It has a unique aroma and flavor, and is a favorite of the whole family.❤️❤️
Best matcha ever
Best matcha ever
Nutty with complicate taste note, very tasty
Ike no Shiro presents a smooth, creamy texture with a gentle nutty aroma.Its rich umami depth creates a perfectly balanced and mellow flavor.An elegant matcha that shines both straight and in a silky latte.
the best
the best
หอมอร่อยถั่วชัด คุณภาพดีมาก
Always packed well. Still my favorite matcha. Very good flavor and well-rounded.
Received the product, packed well, fast delivery, the product is fresh, the matcha is of excellent quality, fragrant, beautiful color, great taste.
รสชาติดี คุณภาดดีมากก
Love it!!!
Always receive the product in good condition and fast delivery.
Good
Great
One of my favorite matcha
หอมอร่อย คุณภาพดีมากๆค่ะ
The best matcha
I have tried about five different tea makers across maybe nine different types of Marcha and so far Ike-no-Shiro is my favorite. There is almost no bitterness or astringency served as Usucha. It's my go to matcha now ever since I got it. Will be a staple item in my house!
Davvero buono, ideale sia come usucha che come koicha, sapore fresco ed elegante, profumo morbido di Matcha, buono per prendersi un momento di relax
Nice vibrant green powder. If you like matcha with a roasted taste then this powder is for you. No astringency or bitterness. Tastes almost similar to Seihou but cheaper .
One of my favorite matchas so far! It has roasted and nutty notes that most matches Ive tried don't have. Similar to hojicha but retains that matcha taste. No bitterness at all.
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