{"title":"Limited Freshness Offer","description":"\u003cstyle\u003e   \n.mj-freshness-header{\n  max-width:820px;\n  margin:30px auto 18px;\n  text-align:center;\n  font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Arial,sans-serif;\n}\n\n.mj-freshness-badge{\n  display:inline-block;\n  font-size:11px;\n  font-weight:700;\n  letter-spacing:.08em;\n  text-transform:uppercase;\n  background:#8b6b1f;\n  color:#fff;\n  padding:5px 10px;\n  border-radius:999px;\n  margin-bottom:12px;\n}\n\n.mj-freshness-title{\n  font-size:24px;\n  font-weight:700;\n  margin:0 0 14px;\n  display:inline-block;\n  padding-bottom:7px;\n  border-bottom:2px solid #c8a94d;\n  color:#3f2f0f;\n}\n\n.mj-freshness-note{\n  font-size:13px;\n  line-height:1.7;\n  color:#6b7280;\n  max-width:760px;\n  margin:0 auto;\n}\n\n.mj-freshness-highlight{\n  color:#6b4a00;\n  font-weight:600;\n}\n\n\/* ===== モバイル ===== *\/\n@media(max-width:768px){\n\n  .mj-freshness-header{\n    margin:22px auto 14px;\n    padding:0 20px;\n  }\n\n  .mj-freshness-badge{\n    font-size:10px;\n    padding:5px 9px;\n    margin-bottom:10px;\n  }\n\n  .mj-freshness-title{\n    font-size:20px;\n    padding-bottom:5px;\n  }\n\n  .mj-freshness-note{\n    font-size:12.5px;\n    line-height:1.6;\n  }\n\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"mj-freshness-header\"\u003e\n\n  \u003cdiv class=\"mj-freshness-badge\"\u003e\n    LIMITED OFFER\n  \u003c\/div\u003e\n\n  \u003ch2 class=\"mj-freshness-title\"\u003e\n    ✨ Limited Freshness Offer\n  \u003c\/h2\u003e\n\n  \u003cdiv class=\"mj-freshness-note\"\u003e\n    These matcha selections have a shorter best-before date than our newest stock and are now available at a \n    \u003cspan class=\"mj-freshness-highlight\"\u003especial limited-time price\u003c\/span\u003e.\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","products":[{"product_id":"matcha-green-tea-izumo-kami-watashi-30g-can","title":"Limited Freshness Offer | IZUMO Japanese Ceremonial Matcha Green Tea Powder Izumo Shimane KAMI-WATASHI 30g Can (1.06 oz)","description":"\u003c!-- MatchaJP | Limited Freshness Offer Banner --\u003e\n\u003cstyle\u003e\n  .mj-fresh-banner-wrap{\n    width:100%;\n    margin:18px 0 22px;\n    padding:0 12px;\n    box-sizing:border-box;\n    font-family:inherit;\n  }\n\n  .mj-fresh-banner{\n    max-width:780px;\n    margin:0 auto;\n    background:linear-gradient(135deg,#fff8e6 0%, #fff1bf 100%);\n    border:2px solid #d4af37;\n    border-radius:14px;\n    padding:18px 22px;\n    box-shadow:\n      0 8px 24px rgba(180,140,20,0.12),\n      0 2px 6px rgba(0,0,0,0.05);\n    position:relative;\n    overflow:hidden;\n  }\n\n  .mj-fresh-badge{\n    display:inline-block;\n    background:#8b6b1f;\n    color:#fff;\n    font-size:11px;\n    font-weight:700;\n    letter-spacing:.08em;\n    text-transform:uppercase;\n    padding:5px 10px;\n    border-radius:999px;\n    margin-bottom:10px;\n  }\n\n  .mj-fresh-title{\n    margin:0 0 8px;\n    font-size:22px;\n    line-height:1.3;\n    font-weight:700;\n    color:#3f2f0f;\n  }\n\n  .mj-fresh-date{\n    margin:0 0 8px;\n    font-size:15px;\n    font-weight:600;\n    color:#4a3920;\n  }\n\n  .mj-fresh-text{\n    margin:0;\n    font-size:14px;\n    line-height:1.7;\n    color:#5b4724;\n  }\n\n  .mj-fresh-highlight{\n    font-weight:700;\n    color:#6d4c00;\n  }\n\n  @media screen and (max-width:749px){\n\n    .mj-fresh-banner-wrap{\n      padding:0 10px;\n      margin:14px 0 18px;\n    }\n\n    .mj-fresh-banner{\n      padding:16px 16px;\n      border-radius:12px;\n    }\n\n    .mj-fresh-title{\n      font-size:18px;\n    }\n\n    .mj-fresh-date{\n      font-size:14px;\n    }\n\n    .mj-fresh-text{\n      font-size:13px;\n      line-height:1.6;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv class=\"mj-fresh-banner-wrap\"\u003e\n\u003cdiv class=\"mj-fresh-banner\"\u003e\n\u003cdiv class=\"mj-fresh-badge\"\u003eLIMITED OFFER\u003c\/div\u003e\n\u003ch2 class=\"mj-fresh-title\"\u003e✨ Limited Freshness Offer\u003c\/h2\u003e\n\u003cp class=\"mj-fresh-date\"\u003eBest-before date: September 4, 2026\u003c\/p\u003e\n\u003cp class=\"mj-fresh-text\"\u003eThis matcha has a shorter best-before date than our newest stock, and is now available at a \u003cspan class=\"mj-fresh-highlight\"\u003especial limited-time price\u003c\/span\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- MatchaJP | IZUMO Product Design System v1 - KAMI-WATASHI Common HTML --\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c!-- 30g \/ 50g \/ 100g product pages can use the same HTML --\u003e\n\u003cstyle\u003e\n.mj-iz{\n  width:90%;\n  max-width:900px;\n  margin:36px auto;\n  font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Arial,sans-serif;\n  color:#223022;\n  line-height:1.75;\n  text-align:left;\n}\n\n.mj-iz *{\n  box-sizing:border-box;\n}\n\n.mj-iz h1,\n.mj-iz h2,\n.mj-iz h3,\n.mj-iz p{\n  margin:0;\n}\n\n.mj-iz p{\n  font-size:15px;\n  color:#4b554b;\n  font-weight:400;\n}\n\n.mj-iz strong{\n  font-weight:600;\n  color:#223022;\n}\n\n\/* Hero *\/\n.mj-iz-hero{\n  width:100% !important;\n  max-width:760px !important;\n  margin:0 auto !important;\n  padding:24px 0 !important;\n  text-align:center !important;\n  display:flex !important;\n  flex-direction:column !important;\n  align-items:center !important;\n}\n\n.mj-iz-label{\n  display:inline-block;\n  width:100%;\n  max-width:760px;\n  margin:0 auto 12px;\n  font-size:11px;\n  font-weight:600;\n  letter-spacing:.14em;\n  text-transform:uppercase;\n  color:#6b7f50;\n  text-align:center !important;\n}\n\n.mj-iz h1{\n  width:100%;\n  max-width:760px;\n  margin:0 auto;\n  font-size:30px;\n  line-height:1.25;\n  font-weight:650;\n  color:#182318;\n  text-align:center!important;\n}\n\n.mj-iz-lead{\n  width:100%;\n  max-width:720px;\n  margin:14px auto 0!important;\n  font-size:15.5px;\n  text-align:center!important;\n}\n\n.mj-iz-tags{\n  width:100%;\n  display:flex;\n  flex-wrap:wrap;\n  justify-content:center!important;\n  align-items:center!important;\n  gap:8px;\n  margin:18px auto 0;\n  text-align:center!important;\n}\n\n.mj-iz-tags span{\n  padding:7px 11px;\n  border-radius:999px;\n  background:#f3f6ed;\n  color:#425338;\n  font-size:12px;\n  font-weight:600;\n}\n\n\/* Images *\/\n.mj-iz img{\n  display:block;\n  width:auto;\n  max-width:100%;\n  height:auto;\n  margin:26px auto;\n  border-radius:18px;\n  float:none!important;\n}\n\n.mj-iz-hero-image{\n  display:block;\n  width:100%;\n  max-width:540px;\n  height:auto;\n  margin:30px auto 12px!important;\n  border-radius:18px;\n  float:none!important;\n}\n\n.mj-iz-section img{\n  width:100%;\n  max-width:760px;\n}\n\n.mj-iz-card img{\n  width:100%;\n  max-width:none;\n  margin:0;\n  border-radius:0;\n}\n\n\/* Small summary box *\/\n.mj-iz-box{\n  margin:24px 0 32px;\n  padding:18px;\n  border-radius:18px;\n  background:#fbfaf4;\n  border:1px solid rgba(80,100,55,.16);\n}\n\n.mj-iz-box strong{\n  display:block;\n  margin-bottom:5px;\n  color:#1d2b1d;\n  font-size:16px;\n}\n\n\/* Sections *\/\n.mj-iz-section{\n  padding:32px 0;\n  border-top:1px solid rgba(0,0,0,.08);\n}\n\n.mj-iz h2{\n  margin-bottom:14px;\n  font-size:22px;\n  line-height:1.35;\n  font-weight:650;\n  color:#1b261b;\n}\n\n.mj-iz-grid{\n  display:grid;\n  grid-template-columns:repeat(2,1fr);\n  gap:12px;\n  margin-top:18px;\n}\n\n.mj-iz-mini{\n  padding:14px;\n  border-radius:16px;\n  background:#f7f8f2;\n  font-size:14px;\n  font-weight:500;\n  color:#334033;\n}\n\n\/* Size buttons *\/\n.mj-iz-size{\n  display:grid;\n  grid-template-columns:repeat(3,1fr);\n  gap:12px;\n  margin-top:20px;\n}\n\n.mj-iz-size a,\n.mj-iz-btn{\n  display:block;\n  text-align:center;\n  text-decoration:none;\n  border-radius:16px;\n  padding:15px 12px;\n  font-weight:650;\n  background:#fff;\n  color:#6f8350!important;\n  border:1.5px solid #6f8350;\n}\n\n.mj-iz-btn{\n  margin:26px 0 8px;\n}\n\n.mj-iz-size span,\n.mj-iz-btn span{\n  display:block;\n  margin-top:4px;\n  font-size:12px;\n  font-weight:500;\n  opacity:.82;\n}\n\n\/* Story cards *\/\n.mj-iz-two-col{\n  display:grid;\n  grid-template-columns:1fr 1fr;\n  gap:24px;\n  align-items:start;\n}\n\n.mj-iz-story-card img{\n  width:100%;\n  max-width:none;\n  margin:18px 0;\n}\n\n\/* Collection cards *\/\n.mj-iz-cards{\n  display:grid;\n  grid-template-columns:repeat(3,1fr);\n  gap:18px;\n  margin:20px 0 30px;\n}\n\n.mj-iz-card{\n  overflow:hidden;\n  border-radius:18px;\n  border:1px solid rgba(0,0,0,.08);\n  background:#fff;\n  box-shadow:0 5px 18px rgba(0,0,0,.05);\n}\n\n.mj-iz-card a{\n  display:block;\n  color:inherit;\n  text-decoration:none;\n}\n\n.mj-iz-card-body{\n  padding:14px;\n}\n\n.mj-iz-card-title{\n  margin-bottom:6px;\n  font-size:15px;\n  font-weight:650;\n  color:#d66f72;\n}\n\n.mj-iz-card-text{\n  font-size:12.5px!important;\n  line-height:1.55;\n}\n\n\/* FAQ *\/\n.mj-iz-faq h2{\n  text-align:center;\n  margin-bottom:24px;\n}\n\n.mj-iz-faq-item{\n  background:#f7faf4;\n  border:1px solid #dfe8d7;\n  border-radius:16px;\n  padding:18px 20px;\n  margin-bottom:14px;\n}\n\n.mj-iz-faq-item h3{\n  margin:0 0 10px;\n  font-size:16px;\n  font-weight:650;\n  color:#51663c;\n  display:flex;\n  align-items:center;\n  gap:8px;\n}\n\n.mj-iz-faq-item h3:before{\n  content:\"Q\";\n  width:26px;\n  height:26px;\n  border-radius:50%;\n  background:#6f8350;\n  color:#fff;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  font-size:13px;\n  font-weight:700;\n  flex-shrink:0;\n}\n\n.mj-iz-faq-item p{\n  padding-left:34px;\n  color:#4f5a4d;\n}\n\n.mj-iz-note{\n  margin-top:18px;\n  padding:16px;\n  background:#fffdf7;\n  border-left:4px solid #c7b26b;\n  border-radius:10px;\n  font-size:13px!important;\n  color:#747b74!important;\n}\n\n\/* Extra real-page center fix *\/\n.mj-iz .mj-iz-hero h1,\n.mj-iz .mj-iz-hero p,\n.mj-iz .mj-iz-label{\n  margin-left:auto!important;\n  margin-right:auto!important;\n  text-align:center!important;\n}\n\n\/* Mobile *\/\n@media screen and (max-width:749px){\n  .mj-iz{\n    width:92%;\n    margin:24px auto;\n  }\n\n  .mj-iz h1{\n    font-size:25px;\n  }\n\n  .mj-iz h2{\n    font-size:20px;\n  }\n\n  .mj-iz p{\n    font-size:13.5px;\n  }\n\n  .mj-iz-hero{\n    padding:20px 0 22px!important;\n  }\n\n  .mj-iz-hero-image{\n    max-width:420px;\n    margin:24px auto 8px!important;\n  }\n\n  .mj-iz-grid,\n  .mj-iz-size{\n    grid-template-columns:1fr;\n  }\n\n  .mj-iz-section{\n    padding:26px 0;\n  }\n\n  .mj-iz-btn{\n    margin:24px 0 14px;\n  }\n\n  .mj-iz-box{\n    padding:10px 12px;\n    margin:14px 0 20px;\n    border-radius:14px;\n    font-size:11.5px;\n    line-height:1.55;\n    opacity:.72;\n  }\n\n  .mj-iz-box strong{\n    font-size:12px;\n    margin-bottom:1px;\n  }\n\n  .mj-iz-two-col{\n    grid-template-columns:1fr;\n    gap:0;\n  }\n\n  .mj-iz-cards{\n    grid-template-columns:repeat(2,1fr);\n    gap:12px;\n    margin:18px 0 26px;\n  }\n\n  .mj-iz-card{\n    border-radius:14px;\n  }\n\n  .mj-iz-card-body{\n    padding:10px;\n  }\n\n  .mj-iz-card-title{\n    font-size:12.5px;\n    margin-bottom:4px;\n  }\n\n  .mj-iz-card-text{\n    font-size:10.8px!important;\n    line-height:1.45;\n  }\n\n  .mj-iz-faq-item{\n    padding:16px;\n  }\n\n  .mj-iz-faq-item p{\n    padding-left:0;\n  }\n}\n\u003c\/style\u003e\n\u003cdiv class=\"mj-iz\"\u003e\n\u003csection class=\"mj-iz-hero\"\u003e\u003cspan class=\"mj-iz-label\"\u003eIZUMO SEICHA · Shimane Matcha\u003c\/span\u003e\n\u003ch1\u003eIZUMO MATCHA “KAMI-WATASHI”\u003c\/h1\u003e\n\u003cp class=\"mj-iz-lead\"\u003eA smooth and balanced Izumo matcha with vivid green color and low bitterness. Ideal for daily matcha lattes and easy home preparation.\u003c\/p\u003e\n\u003cdiv class=\"mj-iz-tags\"\u003e\n\u003cspan\u003eIzumo, Shimane\u003c\/span\u003e \u003cspan\u003eLatte-Friendly\u003c\/span\u003e \u003cspan\u003eLow Bitterness\u003c\/span\u003e \u003cspan\u003eVivid Green\u003c\/span\u003e \u003cspan\u003eDaily Matcha\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cimg loading=\"lazy\" alt=\"IZUMO Matcha KAMI-WATASHI\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_kami_001.jpg?v=1773386486\" class=\"mj-iz-hero-image\"\u003e\n\u003cdiv class=\"mj-iz-box\"\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Smooth matcha lattes, daily drinking, low-bitterness matcha, and customers who want a balanced Izumo profile.\u003c\/div\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eChoose Your Size\u003c\/h2\u003e\n\u003cp\u003eKAMI-WATASHI is available in 30g, 50g, and 100g. Choose 30g if you are trying it for the first time, 50g for regular home use, or 100g if you make matcha lattes often and want better value per gram.\u003c\/p\u003e\n\u003cdiv class=\"mj-iz-size\"\u003e\n\u003ca href=\"\/en-sg\/products\/matcha-green-tea-izumo-kami-watashi-30g-can\"\u003e 30g \u003cspan\u003eTry it first\u003c\/span\u003e \u003c\/a\u003e \u003ca href=\"\/en-sg\/products\/matcha-green-tea-izumo-kami-watashi-50g\"\u003e 50g \u003cspan\u003eRegular home use\u003c\/span\u003e \u003c\/a\u003e \u003ca href=\"\/en-sg\/products\/matcha-green-tea-izumo-kami-watashi-100g-pack\"\u003e 100g \u003cspan\u003eBest value\u003c\/span\u003e \u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eWhy We Recommend KAMI-WATASHI\u003c\/h2\u003e\n\u003cp\u003eKAMI-WATASHI is the balanced middle option in the IZUMO lineup. It has less bitterness than TAISYA and is easier to enjoy daily, while still offering strong color and enough tea character to stand out in milk.\u003c\/p\u003e\n\u003cdiv class=\"mj-iz-grid\"\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e✓ Smooth taste with low bitterness\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e✓ Excellent balance for daily lattes\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e✓ Vivid green color in milk\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e✓ Easy to enjoy at home every day\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eFlavor Profile\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Clean green notes with gentle sweetness\u003cbr\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e Smooth umami with low bitterness\u003cbr\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Bright green that holds up beautifully in milk\u003cbr\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Clean, balanced, and easy to drink daily\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eHow to Enjoy\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eMatcha Latte:\u003c\/strong\u003e Mix 2g of matcha with 60ml hot water, then add around 150ml milk. KAMI-WATASHI creates a smooth, café-style latte with a clean matcha finish.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e\u003cstrong\u003eUsucha:\u003c\/strong\u003e Sift 2g of matcha, add 60ml hot water around 75–80°C \/ 167–176°F, and whisk until frothy. Slightly cooler water helps keep the flavor soft and smooth.\u003c\/p\u003e\n\u003ca href=\"\/en-sg\/pages\/recipe-guide-matchajp\" class=\"mj-iz-btn\"\u003e View Matcha Latte \u0026amp; Recipe Guide \u003cspan\u003eEasy recipes for home and café-style drinks\u003c\/span\u003e \u003c\/a\u003e\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eWhy Shimane’s Matcha Is Special\u003c\/h2\u003e\n\u003cimg loading=\"lazy\" alt=\"Izumo City, Shimane Prefecture\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/tousuien_001.jpg?v=1734419783\"\u003e\n\u003cp\u003eKAMI-WATASHI is grown in Izumo City, Shimane Prefecture. The region’s shorter daylight hours and lower UV exposure help produce tea leaves with vivid color, gentle flavor, and a clean finish that pairs beautifully with milk.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003cdiv class=\"mj-iz-two-col\"\u003e\n\u003cdiv class=\"mj-iz-story-card\"\u003e\n\u003ch2\u003eCrafted by a Small Team of Artisans\u003c\/h2\u003e\n\u003cimg loading=\"lazy\" alt=\"IZUMO matcha artisan production\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/tousuien_002.jpg?v=1734420727\"\u003e\n\u003cp\u003eIZUMO-SEICHA produces matcha in small batches with careful attention to color, aroma, and drinkability. This careful production helps KAMI-WATASHI stay smooth and consistent for daily lattes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-story-card\"\u003e\n\u003ch2\u003eMade for Smooth Daily Lattes\u003c\/h2\u003e\n\u003cimg loading=\"lazy\" alt=\"IZUMO KAMI-WATASHI matcha size image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/kami-watashi_50_img.jpg?v=1770019296\"\u003e\n\u003cp\u003eKAMI-WATASHI is designed for customers who want a balanced matcha for frequent home use. It offers strong color and a smoother taste than entry-level latte matcha.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eProduct Details\u003c\/h2\u003e\n\u003cdiv class=\"mj-iz-grid\"\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e\n\u003cstrong\u003eProduct:\u003c\/strong\u003e\u003cbr\u003eIZUMO MATCHA “KAMI-WATASHI”\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e\u003cbr\u003eIzumo City, Shimane, Japan\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e\n\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003e100% Japanese green tea\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-mini\"\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e\u003cbr\u003eKeep cool, dry, sealed, and away from light\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mj-iz-section\"\u003e\n\u003ch2\u003eExplore Other IZUMO Matcha\u003c\/h2\u003e\n\u003cp\u003eCompare each profile and choose the matcha that best fits your taste and preparation style.\u003c\/p\u003e\n\u003cdiv class=\"mj-iz-cards\"\u003e\n\u003cdiv class=\"mj-iz-card\"\u003e\u003ca href=\"\/en-sg\/collections\/kagura\"\u003e\u003cimg loading=\"lazy\" alt=\"IZUMO KAGURA matcha\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_kagura_001.jpg?v=1773386972\"\u003e\n\u003cdiv class=\"mj-iz-card-body\"\u003e\n\u003cdiv class=\"mj-iz-card-title\"\u003eKAGURA\u003c\/div\u003e\n\u003cp class=\"mj-iz-card-text\"\u003ePremium Izumo matcha with deeper umami and vibrant color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-card\"\u003e\u003ca href=\"\/en-sg\/collections\/kami-watashi\"\u003e\u003cimg loading=\"lazy\" alt=\"IZUMO KAMI-WATASHI matcha\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_kami_001.jpg?v=1773386709\"\u003e\n\u003cdiv class=\"mj-iz-card-body\"\u003e\n\u003cdiv class=\"mj-iz-card-title\"\u003eKAMI-WATASHI\u003c\/div\u003e\n\u003cp class=\"mj-iz-card-text\"\u003eSmooth, balanced Izumo matcha for everyday drinking and lattes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-card\"\u003e\u003ca href=\"\/en-sg\/collections\/taisya\"\u003e\u003cimg loading=\"lazy\" alt=\"IZUMO TAISYA matcha\" src=\"https:\/\/www.matchajp.net\/cdn\/shop\/files\/matcha-green-tea-izumo-taisya-30g-can-1250691.jpg?v=1761111698\u0026amp;width=493\"\u003e\n\u003cdiv class=\"mj-iz-card-body\"\u003e\n\u003cdiv class=\"mj-iz-card-title\"\u003eTAISYA\u003c\/div\u003e\n\u003cp class=\"mj-iz-card-text\"\u003eBeginner-friendly matcha with a latte-friendly bite.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ca href=\"\/en-sg\/collections\/kami-watashi\" class=\"mj-iz-btn\"\u003e Back to KAMI-WATASHI Collection \u003cspan\u003eSee all KAMI-WATASHI sizes and related items\u003c\/span\u003e \u003c\/a\u003e\u003c\/section\u003e\n\u003csection class=\"mj-iz-section mj-iz-faq\"\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cdiv class=\"mj-iz-faq-item\"\u003e\n\u003ch3\u003eIs KAMI-WATASHI suitable for matcha lattes?\u003c\/h3\u003e\n\u003cp\u003eYes. KAMI-WATASHI is especially recommended for matcha lattes. It has low bitterness, smooth umami, and vivid green color that blends beautifully with milk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-faq-item\"\u003e\n\u003ch3\u003eHow does it compare to KAGURA?\u003c\/h3\u003e\n\u003cp\u003eKAGURA is the premium option with deeper umami and a more intense profile. KAMI-WATASHI is smoother and easier for everyday use, especially for matcha lattes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-faq-item\"\u003e\n\u003ch3\u003eWhich size should I choose?\u003c\/h3\u003e\n\u003cp\u003e30g is ideal if you are trying KAMI-WATASHI for the first time. 50g is convenient for regular home use. 100g offers better value if you make matcha lattes often.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-faq-item\"\u003e\n\u003ch3\u003eHow is it different from TAISYA?\u003c\/h3\u003e\n\u003cp\u003eTAISYA has a clearer bitterness that works well in milk. KAMI-WATASHI is smoother, lower in bitterness, and better suited for customers who prefer a softer daily latte.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-iz-note\"\u003eMatcha color and flavor may vary slightly depending on the harvest season and production lot. This is a natural characteristic of authentic Japanese matcha.\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","brand":"Matcha JP","offers":[{"title":"Default Title","offer_id":45019779301529,"sku":"kami-30","price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha-green-tea-izumo-taisya-30g-can-5619870.jpg?v=1761111698"},{"product_id":"limited-freshness-offer-japanese-ceremonial-matcha-nyufune-no-kaze-meiyo-shizuoka-matcha-20g-0-71-oz","title":"Limited Freshness Offer | Japanese Ceremonial Matcha – NYUFUNE-NO-KAZE | MEIYO Shizuoka Matcha 20g (0.71 oz)","description":"\u003c!-- MatchaJP | Limited Freshness Offer Banner --\u003e\n\u003cstyle\u003e\n  .mj-fresh-banner-wrap{\n    width:100%;\n    margin:18px 0 22px;\n    padding:0 12px;\n    box-sizing:border-box;\n    font-family:inherit;\n  }\n\n  .mj-fresh-banner{\n    max-width:780px;\n    margin:0 auto;\n    background:linear-gradient(135deg,#fff8e6 0%, #fff1bf 100%);\n    border:2px solid #d4af37;\n    border-radius:14px;\n    padding:18px 22px;\n    box-shadow:\n      0 8px 24px rgba(180,140,20,0.12),\n      0 2px 6px rgba(0,0,0,0.05);\n    position:relative;\n    overflow:hidden;\n  }\n\n  .mj-fresh-badge{\n    display:inline-block;\n    background:#8b6b1f;\n    color:#fff;\n    font-size:11px;\n    font-weight:700;\n    letter-spacing:.08em;\n    text-transform:uppercase;\n    padding:5px 10px;\n    border-radius:999px;\n    margin-bottom:10px;\n  }\n\n  .mj-fresh-title{\n    margin:0 0 8px;\n    font-size:22px;\n    line-height:1.3;\n    font-weight:700;\n    color:#3f2f0f;\n  }\n\n  .mj-fresh-date{\n    margin:0 0 8px;\n    font-size:15px;\n    font-weight:600;\n    color:#4a3920;\n  }\n\n  .mj-fresh-text{\n    margin:0;\n    font-size:14px;\n    line-height:1.7;\n    color:#5b4724;\n  }\n\n  .mj-fresh-highlight{\n    font-weight:700;\n    color:#6d4c00;\n  }\n\n  @media screen and (max-width:749px){\n\n    .mj-fresh-banner-wrap{\n      padding:0 10px;\n      margin:14px 0 18px;\n    }\n\n    .mj-fresh-banner{\n      padding:16px 16px;\n      border-radius:12px;\n    }\n\n    .mj-fresh-title{\n      font-size:18px;\n    }\n\n    .mj-fresh-date{\n      font-size:14px;\n    }\n\n    .mj-fresh-text{\n      font-size:13px;\n      line-height:1.6;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv class=\"mj-fresh-banner-wrap\"\u003e\n\u003cdiv class=\"mj-fresh-banner\"\u003e\n\u003cdiv class=\"mj-fresh-badge\"\u003eLIMITED OFFER\u003c\/div\u003e\n\u003ch2 class=\"mj-fresh-title\"\u003e✨ Limited Freshness Offer\u003c\/h2\u003e\n\u003cp class=\"mj-fresh-date\"\u003eBest-before date: August 12, 2026\u003c\/p\u003e\n\u003cp class=\"mj-fresh-text\"\u003eThis matcha has a shorter best-before date than our newest stock, and is now available at a \u003cspan class=\"mj-fresh-highlight\"\u003especial limited-time price\u003c\/span\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- =============================\n MatchaJP | MEIYO MATCHA\n “NYUFUNE-NO-KAZE” (Shizuoka) | 20g Can\n Tea Ceremony + Koicha-ready | SEO + CVR Optimized\n Copy-paste ready for Shopify (Dawn-friendly)\n Font-weight capped at 700\n No \"Add to cart\" button\n============================== --\u003e\n\u003cstyle\u003e\n \/* ===== Base ===== *\/\n .mj-wrap{\n max-width:720px;\n margin:0 auto;\n padding:30px 5%;\n font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Arial,sans-serif;\n color:#2e2e2e;\n line-height:1.85;\n background:#fff;\n border-radius:14px;\n box-shadow:0 6px 18px rgba(0,0,0,0.06);\n }\n .mj-hero{ text-align:center; margin-bottom:22px; }\n .mj-hero img{\n width:100%;\n max-width:640px;\n border-radius:12px;\n box-shadow:0 6px 16px rgba(0,0,0,0.10);\n display:block;\n margin:0 auto;\n }\n .mj-title{\n margin:18px 0 8px;\n font-size:26px;\n color:#1a4d2e;\n font-weight:700;\n line-height:1.18;\n letter-spacing:.2px;\n }\n .mj-sub{\n margin:0 auto;\n font-size:15.5px;\n color:#3f3f3f;\n max-width:620px;\n }\n .mj-badges{\n display:flex;\n flex-wrap:wrap;\n gap:10px;\n justify-content:center;\n margin-top:14px;\n }\n .mj-badge{\n padding:7px 12px;\n border-radius:999px;\n font-size:13px;\n background:#f2fbf6;\n border:1px solid #cfe8d6;\n color:#1a4d2e;\n font-weight:600;\n white-space:nowrap;\n }\n .mj-divider{\n width:96px;\n height:3px;\n background:#cfe8d6;\n margin:18px auto 28px;\n border-radius:3px;\n }\n\n \/* ===== Sections ===== *\/\n .mj-sec{ margin:0 0 28px; }\n .mj-h2{\n text-align:center;\n font-size:22px;\n color:#1a4d2e;\n font-weight:700;\n margin:0 0 12px;\n letter-spacing:.2px;\n }\n .mj-p{ margin:0 0 10px; font-size:16px; color:#444; }\n .mj-note{ font-size:14px; color:#5a5a5a; margin-top:10px; }\n\n \/* ===== Cards ===== *\/\n .mj-grid{\n display:grid;\n grid-template-columns:1fr;\n gap:12px;\n margin-top:14px;\n }\n @media (min-width:700px){\n .mj-grid{ grid-template-columns:1fr 1fr; }\n }\n .mj-card{\n border:1px solid #e5e7eb;\n border-radius:12px;\n background:#fff;\n padding:14px;\n box-shadow:0 4px 12px rgba(0,0,0,0.04);\n }\n .mj-ctitle{\n margin:0 0 6px;\n font-size:15px;\n font-weight:700;\n color:#1f2937;\n }\n .mj-ctext{\n margin:0;\n font-size:14.5px;\n color:#4b5563;\n line-height:1.75;\n }\n\n \/* ===== Flavor meter ===== *\/\n .mj-meter{\n border:1px solid #e5e7eb;\n border-radius:12px;\n background:#fbfcfb;\n padding:14px;\n }\n .mj-meter-row{\n display:flex;\n align-items:center;\n justify-content:space-between;\n gap:12px;\n padding:8px 0;\n border-bottom:1px dashed #e5e7eb;\n }\n .mj-meter-row:last-child{ border-bottom:none; }\n .mj-meter-label{\n font-weight:700;\n color:#374151;\n font-size:14px;\n min-width:140px;\n }\n .mj-dots{\n letter-spacing:2px;\n font-size:16px;\n color:#1a4d2e;\n white-space:nowrap;\n }\n .mj-dots span{ opacity:.22; }\n .mj-dots b{ font-weight:700; }\n\n \/* ===== Steps ===== *\/\n .mj-steps{\n border:1px solid #e5e7eb;\n border-radius:12px;\n background:#fff;\n padding:14px;\n }\n .mj-step{\n padding:10px 0;\n border-bottom:1px solid #eef2f7;\n }\n .mj-step:last-child{ border-bottom:none; }\n .mj-step h4{\n margin:0 0 4px;\n font-size:15px;\n color:#1f2937;\n font-weight:700;\n }\n .mj-step p{\n margin:0;\n font-size:14.5px;\n color:#4b5563;\n line-height:1.75;\n }\n\n \/* ===== Highlight box ===== *\/\n .mj-highlight{\n background:#f8faf9;\n border-left:4px solid #1a4d2e;\n padding:16px 18px;\n border-radius:10px;\n margin:18px 0 0;\n font-size:15px;\n color:#3f3f3f;\n }\n\n \/* ===== Images ===== *\/\n .mj-img{ text-align:center; margin:18px 0 0; }\n .mj-img img{\n width:100%;\n max-width:600px;\n border-radius:12px;\n box-shadow:0 6px 16px rgba(0,0,0,0.08);\n display:block;\n margin:0 auto;\n }\n .mj-cap{ font-size:13px; color:#6b7280; margin-top:8px; }\n\n \/* ===== Comparison (CVR booster) ===== *\/\n .mj-compare{\n border:1px solid #e5e7eb;\n border-radius:12px;\n overflow:hidden;\n background:#fff;\n }\n .mj-compare .row{\n display:grid;\n grid-template-columns:1.15fr .85fr;\n gap:10px;\n padding:12px 14px;\n border-bottom:1px solid #eef2f7;\n align-items:start;\n }\n .mj-compare .row:last-child{ border-bottom:none; }\n .mj-compare .name{\n font-weight:700;\n color:#1f2937;\n margin:0 0 4px;\n font-size:14.5px;\n }\n .mj-compare .desc{\n margin:0;\n font-size:13.8px;\n color:#4b5563;\n line-height:1.7;\n }\n .mj-compare .tags{\n display:flex;\n flex-wrap:wrap;\n gap:8px;\n justify-content:flex-start;\n }\n .mj-tag{\n font-size:12.5px;\n padding:6px 10px;\n border-radius:999px;\n border:1px solid #dbe7df;\n background:#f6fbf8;\n color:#1a4d2e;\n font-weight:600;\n white-space:nowrap;\n }\n .mj-tag--focus{\n border-color:#1a4d2e;\n background:#eaf6ef;\n }\n\n \/* ===== FAQ ===== *\/\n .mj-faq{\n border:1px solid #e5e7eb;\n border-radius:12px;\n background:#fff;\n overflow:hidden;\n }\n .mj-faq details{ padding:14px; border-bottom:1px solid #eef2f7; }\n .mj-faq details:last-child{ border-bottom:none; }\n .mj-faq summary{\n cursor:pointer;\n font-weight:700;\n color:#1f2937;\n font-size:15px;\n list-style:none;\n }\n .mj-faq summary::-webkit-details-marker{ display:none; }\n .mj-faq p{ margin:10px 0 0; color:#4b5563; font-size:14.5px; line-height:1.8; }\n\n \/* ===== Buttons (no add-to-cart) ===== *\/\n .mj-actions{\n display:flex;\n flex-wrap:wrap;\n gap:10px;\n justify-content:center;\n margin-top:14px;\n }\n .mj-btn{\n display:inline-block;\n background:#1a4d2e;\n color:#fff !important;\n padding:12px 18px;\n border-radius:999px;\n font-size:15px;\n font-weight:700;\n text-decoration:none !important;\n }\n .mj-btn-sub{\n display:inline-block;\n background:#ffffff;\n border:1px solid #1a4d2e;\n color:#1a4d2e !important;\n padding:12px 18px;\n border-radius:999px;\n font-size:15px;\n font-weight:700;\n text-decoration:none !important;\n }\n .mj-btn:hover{ filter:brightness(0.96); }\n .mj-btn-sub:hover{ filter:brightness(0.98); }\n\n .mj-small{ font-size:13px; color:#6b7280; margin-top:10px; line-height:1.7; }\n\n \/* ===== MEIYO collection grid (kept; weights capped) ===== *\/\n .mj-meiyo-collection-wrap{\n max-width: 1400px;\n margin: 60px auto;\n padding: 0 20px;\n text-align: center;\n font-family: -apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,Arial,sans-serif;\n color: #333;\n }\n .mj-meiyo-collection-head h2{\n font-size: 28px;\n font-weight: 700;\n margin: 0 0 8px;\n letter-spacing: .2px;\n }\n .mj-meiyo-collection-head p{\n font-size: 14px;\n color: #666;\n margin: 0 0 28px;\n }\n .mj-meiyo-grid{\n display: grid !important;\n grid-template-columns: repeat(1, minmax(0, 1fr)) !important;\n gap: 24px !important;\n justify-items: center;\n }\n @media (min-width: 650px){\n .mj-meiyo-grid{ grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\n }\n @media (min-width: 1100px){\n .mj-meiyo-grid{ grid-template-columns: repeat(4, minmax(0, 1fr)) !important; }\n }\n .mj-meiyo-card{\n width: 100%;\n max-width: 320px;\n border: 1px solid #e5e7eb;\n border-radius: 12px;\n padding: 16px;\n background: #fff;\n box-shadow: 0 4px 12px rgba(0,0,0,0.05);\n box-sizing: border-box;\n text-align: center;\n }\n .mj-meiyo-imglink{ display:block; text-decoration:none; }\n .mj-meiyo-card img{\n width: 100%;\n height: auto;\n border-radius: 10px;\n display: block;\n }\n .mj-meiyo-card h3{\n margin: 12px 0 6px;\n font-size: 18px;\n font-weight: 700;\n color: #333;\n }\n .mj-meiyo-card p{\n margin: 0 0 14px;\n font-size: 14px;\n color: #555;\n line-height: 1.7;\n min-height: 60px;\n }\n .mj-meiyo-btn{\n display: inline-block;\n padding: 10px 18px;\n background: #1a4d2e;\n color: #fff !important;\n border-radius: 10px;\n font-size: 14px;\n font-weight: 600;\n text-decoration: none !important;\n }\n .mj-meiyo-btn:hover{ filter: brightness(0.95); }\n\n \/* Focus row *\/\n .mj-compare .row.mj-row--focus{ background:#f6fbf8; }\n .mj-compare .row.mj-row--focus .name{ color:#1a4d2e; }\n .mj-compare .row.mj-row--focus .mj-tag{\n border-color:#1a4d2e;\n background:#eaf6ef;\n }\n\u003c\/style\u003e\n\u003c!-- ===== Main (Nyufune product story) ===== --\u003e\n\u003csection class=\"mj-wrap\" aria-label=\"MEIYO Matcha Nyufune-no-Kaze product story\"\u003e\u003c!-- Hero --\u003e\u003cheader class=\"mj-hero\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"MEIYO Ceremonial Matcha Nyufune-no-Kaze from Shizuoka in a 20g can\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_nyufune_001.jpg?v=1773364257\"\u003e\u003c\/div\u003e\n\u003ch1 class=\"mj-title\"\u003eMEIYO MATCHA\u003cbr\u003e\u003cspan style=\"font-weight: bold;\"\u003e“NYUFUNE-NO-KAZE”\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cp class=\"mj-sub\"\u003eA tea-ceremony oriented matcha from Shizuoka — \u003cstrong style=\"font-weight: bold;\"\u003eclean, refined umami\u003c\/strong\u003e with \u003cstrong style=\"font-weight: bold;\"\u003every low bitterness\u003c\/strong\u003e. Suitable for \u003cstrong style=\"font-weight: bold;\"\u003ekoicha\u003c\/strong\u003e (thick matcha) and also beautiful as usucha.\u003c\/p\u003e\n\u003cdiv class=\"mj-badges\" aria-label=\"Key product highlights\"\u003e\n\u003cspan class=\"mj-badge\"\u003eShizuoka\u003c\/span\u003e \u003cspan class=\"mj-badge\"\u003eTea Ceremony\u003c\/span\u003e \u003cspan class=\"mj-badge\"\u003eKoicha OK\u003c\/span\u003e \u003cspan class=\"mj-badge\"\u003eClean Umami\u003c\/span\u003e \u003cspan class=\"mj-badge\"\u003eVery Low Bitterness\u003c\/span\u003e \u003cspan class=\"mj-badge\"\u003eStone-Milled Tencha\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-divider\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/header\u003e\u003c!-- Why you'll love it --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Why you’ll love it\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eWhy you’ll love it\u003c\/h2\u003e\n\u003cdiv class=\"mj-grid\"\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003e✓ Made for tea ceremony\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eDesigned for traditional preparation with refined aroma and a clean, calm finish. Great for those who want a “true” ceremonial feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003e✓ Koicha-ready (thick matcha)\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eRich enough for koicha while staying smooth. A great choice when you want deeper experience than daily matcha.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003e✓ Very low bitterness\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eClean umami shines without harshness. Perfect for people who dislike bitter matcha.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003e✓ Vivid green and elegant taste\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eStone-milled tencha crafted to deliver a vivid hue and a refined, ceremonial cup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- Flavor profile --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Flavor profile\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eFlavor profile\u003c\/h2\u003e\n\u003cp class=\"mj-p\"\u003e\u003cstrong style=\"font-weight: bold;\"\u003eNyufune-no-Kaze\u003c\/strong\u003e focuses on purity and balance — clean umami, smooth texture, and minimal bitterness. Ideal for koicha and elegant usucha.\u003c\/p\u003e\n\u003cdiv class=\"mj-meter\" role=\"group\" aria-label=\"Flavor level chart\"\u003e\n\u003cdiv class=\"mj-meter-row\"\u003e\n\u003cdiv class=\"mj-meter-label\"\u003eUmami\u003c\/div\u003e\n\u003cdiv class=\"mj-dots\" aria-label=\"Umami level 4 out of 5\"\u003e\n\u003cb\u003e●●●●\u003c\/b\u003e\u003cspan\u003e●\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-meter-row\"\u003e\n\u003cdiv class=\"mj-meter-label\"\u003eSweetness\u003c\/div\u003e\n\u003cdiv class=\"mj-dots\" aria-label=\"Sweetness level 3 out of 5\"\u003e\n\u003cb\u003e●●●\u003c\/b\u003e\u003cspan\u003e●●\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-meter-row\"\u003e\n\u003cdiv class=\"mj-meter-label\"\u003eBitterness\u003c\/div\u003e\n\u003cdiv class=\"mj-dots\" aria-label=\"Bitterness level 1 out of 5\"\u003e\n\u003cb\u003e●\u003c\/b\u003e\u003cspan\u003e●●●●\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-meter-row\"\u003e\n\u003cdiv class=\"mj-meter-label\"\u003eKoicha suitability\u003c\/div\u003e\n\u003cdiv class=\"mj-dots\" aria-label=\"Koicha suitability level 5 out of 5\"\u003e\u003cb\u003e●●●●●\u003c\/b\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-meter-row\"\u003e\n\u003cdiv class=\"mj-meter-label\"\u003eBeginner-friendly\u003c\/div\u003e\n\u003cdiv class=\"mj-dots\" aria-label=\"Beginner friendly level 4 out of 5\"\u003e\n\u003cb\u003e●●●●\u003c\/b\u003e\u003cspan\u003e●\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"mj-note\"\u003eIf you mainly drink lattes, choose \u003cstrong style=\"font-weight: bold;\"\u003eAsahina-no-Yuki\u003c\/strong\u003e or \u003cstrong style=\"font-weight: bold;\"\u003eAobane-no-Tsuki\u003c\/strong\u003e. If you want tea ceremony \/ koicha, choose \u003cstrong style=\"font-weight: bold;\"\u003eNyufune-no-Kaze\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c!-- Best for --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Best for\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eBest for\u003c\/h2\u003e\n\u003cdiv class=\"mj-grid\"\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003eKoicha (thick matcha)\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eRich and smooth for a traditional koicha experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003eTea ceremony practice\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eA refined profile designed for ceremonial preparation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003eLow-bitter preference\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eGreat for people who dislike harsh bitterness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-card\"\u003e\n\u003cp class=\"mj-ctitle\"\u003eMindful usucha\u003c\/p\u003e\n\u003cp class=\"mj-ctext\"\u003eClean umami and smooth texture for calm daily bowls.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- How to prepare --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"How to prepare\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eHow to prepare\u003c\/h2\u003e\n\u003cdiv class=\"mj-steps\" aria-label=\"Preparation steps\"\u003e\n\u003cdiv class=\"mj-step\"\u003e\n\u003ch4\u003eUsucha (traditional)\u003c\/h4\u003e\n\u003cp\u003eSift \u003cstrong style=\"font-weight: bold;\"\u003e2g\u003c\/strong\u003e. Add \u003cstrong style=\"font-weight: bold;\"\u003e60–80ml\u003c\/strong\u003e water at \u003cstrong style=\"font-weight: bold;\"\u003e70–80°C\u003c\/strong\u003e, whisk until frothy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-step\"\u003e\n\u003ch4\u003eKoicha (thick matcha)\u003c\/h4\u003e\n\u003cp\u003eSift \u003cstrong style=\"font-weight: bold;\"\u003e4g\u003c\/strong\u003e. Add \u003cstrong style=\"font-weight: bold;\"\u003e30–40ml\u003c\/strong\u003e water at \u003cstrong style=\"font-weight: bold;\"\u003e70–75°C\u003c\/strong\u003e, knead slowly (not frothy) until glossy and smooth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-step\"\u003e\n\u003ch4\u003eTips\u003c\/h4\u003e\n\u003cp\u003eKoicha works best when you sift well and add water little by little. If you prefer lighter taste, start with usucha.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"mj-small\"\u003eNote: Fine matcha particles can clump due to static. Sifting helps create a smoother bowl, especially for koicha.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c!-- Visuals --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Visuals\"\u003e\n\u003cdiv class=\"mj-img\"\u003e\n\u003cimg src=\"https:\/\/www.matchajp.net\/cdn\/shop\/files\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-okabe-no-hana-20g-can-7216574.jpg\" alt=\"MEIYO matcha production and tea fields in Shizuoka, Japan\" loading=\"lazy\"\u003e\n\u003cdiv class=\"mj-cap\"\u003eMEIYO: Shizuoka-grown tencha, carefully crafted for ceremonial matcha\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- About MEIYO + Award --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"About MEIYO\"\u003e\n\u003ch2 class=\"mj-h2\"\u003e\u003cimg alt=\"MEIYO Japanese Ceremonial Matcha SHIZUOKA Ceremonial Grade NYUFUNE - NO - KAZE 20g Can (0.71 oz) - MatchaJP\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/nyufune_20_im2.jpg?v=1769752771\"\u003e\u003c\/h2\u003e\n\u003ch2 class=\"mj-h2\"\u003eAbout MEIYO\u003c\/h2\u003e\n\u003cp class=\"mj-p\"\u003e\u003cstrong style=\"font-weight: bold;\"\u003eMEIYO\u003c\/strong\u003e is a highly respected tea producer in Shizuoka Prefecture. They manage their own tencha fields, carefully select leaves, and use traditional stone mills to grind matcha — delivering consistent ceremonial-grade quality.\u003c\/p\u003e\n\u003cdiv class=\"mj-highlight\" aria-label=\"Award information\"\u003e\n\u003cstrong style=\"font-weight: bold;\"\u003e🌿 Award-Winning Tea Estate\u003c\/strong\u003e\u003cbr\u003eThis seal indicates that the tea farm supplying this product received the \u003cstrong style=\"font-weight: bold;\"\u003eMinister of Agriculture, Forestry and Fisheries Award\u003c\/strong\u003e for the \u003cstrong style=\"font-weight: bold;\"\u003e8th time in 2023\u003c\/strong\u003e. It reflects long-standing trust and recognition in Japan.\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- Comparison (order unified + focus on Nyufune) --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Which MEIYO matcha should I choose\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eWhich MEIYO matcha should I choose?\u003c\/h2\u003e\n\u003cdiv class=\"mj-compare\" role=\"group\" aria-label=\"MEIYO lineup comparison\"\u003e\n\u003c!-- 1) Nyufune (focus) --\u003e\n\u003cdiv class=\"row mj-row--focus\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"name\"\u003eNyufune-no-Kaze\u003c\/p\u003e\n\u003cp class=\"desc\"\u003eTea-ceremony oriented. Can be used for koicha. Clean umami, very low bitterness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tags\"\u003e\n\u003cspan class=\"mj-tag\"\u003eKoicha OK\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eCeremony\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eLow bitter\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eClean umami\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- 2) Asahina --\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"name\"\u003eAsahina-no-Yuki\u003c\/p\u003e\n\u003cp class=\"desc\"\u003eEveryday ceremonial. Smooth, clean, latte-friendly, gentle sweetness and low bitterness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tags\"\u003e\n\u003cspan class=\"mj-tag\"\u003eDaily\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eSmooth\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eLatte\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eLow bitter\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- 3) Aobane --\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"name\"\u003eAobane-no-Tsuki\u003c\/p\u003e\n\u003cp class=\"desc\"\u003eMore umami than Okabe. Still easy for beginners, slightly bitter, and great for lattes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tags\"\u003e\n\u003cspan class=\"mj-tag\"\u003eMore umami\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eBeginner\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eLatte\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eDaily\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- 4) Okabe --\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"name\"\u003eOkabe-no-Hana\u003c\/p\u003e\n\u003cp class=\"desc\"\u003eMEIYO’s best value. Beginner-friendly, latte-friendly, with a little bitterness for presence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tags\"\u003e\n\u003cspan class=\"mj-tag\"\u003eLowest price\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eBeginner\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eLatte\u003c\/span\u003e \u003cspan class=\"mj-tag\"\u003eSlight bitter\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"mj-small\" style=\"text-align: center; margin-top: 10px;\"\u003eIf you’re unsure: choose \u003cstrong style=\"font-weight: bold;\"\u003eAsahina-no-Yuki\u003c\/strong\u003e for smooth daily + lattes, or \u003cstrong style=\"font-weight: bold;\"\u003eOkabe-no-Hana\u003c\/strong\u003e for the best-value latte option.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c!-- FAQ --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"FAQ\"\u003e\n\u003ch2 class=\"mj-h2\"\u003eFAQ\u003c\/h2\u003e\n\u003cdiv class=\"mj-faq\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I use this for koicha?\u003c\/summary\u003e\n\u003cp\u003eYes. Nyufune-no-Kaze is suitable for koicha thanks to its clean umami and very low bitterness. Sift well and add water gradually for a smooth texture.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs it good for lattes?\u003c\/summary\u003e\n\u003cp\u003eIt can be used, but this one is designed for tea ceremony and koicha. If you mainly drink lattes, Asahina-no-Yuki or Aobane-no-Tsuki may be a better match.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy does matcha clump?\u003c\/summary\u003e\n\u003cp\u003eFine particles and static can cause clumping. Sifting helps a smoother bowl, especially for koicha.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow many servings are in 20g?\u003c\/summary\u003e\n\u003cp\u003eTypically around \u003cstrong style=\"font-weight: bold;\"\u003e8–10 usucha servings\u003c\/strong\u003e. For koicha, servings are fewer because you use more matcha per bowl.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- Actions --\u003e\n\u003csection class=\"mj-sec\" aria-label=\"Navigation\"\u003e\n\u003cdiv class=\"mj-actions\"\u003e\n\u003ca class=\"mj-btn\" href=\"\/en-sg\/collections\/meiyo\"\u003eBack to MEIYO Collection\u003c\/a\u003e \u003ca class=\"mj-btn-sub\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-asahina-no-yuki-20g-can\"\u003eSee Asahina-no-Yuki\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c!-- Lightweight JSON-LD --\u003e \u003cscript type=\"application\/ld+json\"\u003e\n {\n \"@context\": \"https:\/\/schema.org\",\n \"@type\": \"Product\",\n \"name\": \"MEIYO Ceremonial Matcha \\\"Nyufune-no-Kaze\\\" 20g Can\",\n \"description\": \"Tea-ceremony oriented matcha from Shizuoka. Koicha-ready with clean umami and very low bitterness. Stone-milled tencha for refined aroma and vivid color.\",\n \"brand\": { \"@type\": \"Brand\", \"name\": \"MEIYO\" },\n \"category\": \"Matcha\",\n \"weight\": \"20 g\",\n \"url\": \"https:\/\/www.matchajp.net\/products\/meiyo-matcha-green-tea-powder-ceremonial-grade-nyufune-no-kaze-20g-can\"\n }\n \u003c\/script\u003e\u003c\/section\u003e\n\u003c!-- ===== MEIYO MATCHA Collection ===== --\u003e\n\u003cdiv class=\"mj-meiyo-collection-wrap\" aria-label=\"MEIYO Matcha Collection\"\u003e\n\u003cdiv class=\"mj-meiyo-collection-head\"\u003e\n\u003ch2\u003eMEIYO MATCHA Collection\u003c\/h2\u003e\n\u003cp\u003ePremium ceremonial-grade matcha — grown, hand-picked, and stone-milled in Shizuoka, Japan.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mj-meiyo-grid\"\u003e\n\u003c!-- Nyufune no Kaze --\u003e\n\u003cdiv class=\"mj-meiyo-card\"\u003e\n\u003ca class=\"mj-meiyo-imglink\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-ceremonial-grade-nyufune-no-kaze-20g-can\"\u003e \u003cimg loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_nyufune_001.jpg\" alt=\"Nyufune no Kaze\"\u003e \u003c\/a\u003e\n\u003ch3\u003eNyufune no Kaze\u003c\/h3\u003e\n\u003cp\u003eTea-ceremony oriented matcha. Clean umami, low bitterness, and suitable for koicha.\u003c\/p\u003e\n\u003ca class=\"mj-meiyo-btn\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-ceremonial-grade-nyufune-no-kaze-20g-can\"\u003eView Product\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c!-- Asahina no Yuki --\u003e\n\u003cdiv class=\"mj-meiyo-card\"\u003e\n\u003ca class=\"mj-meiyo-imglink\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-asahina-no-yuki-20g-can\"\u003e \u003cimg loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_asahina_001.jpg\" alt=\"Asahina no Yuki\"\u003e \u003c\/a\u003e\n\u003ch3\u003eAsahina no Yuki\u003c\/h3\u003e\n\u003cp\u003eSmooth and clean daily ceremonial matcha. Latte-friendly, gentle sweetness, low bitterness.\u003c\/p\u003e\n\u003ca class=\"mj-meiyo-btn\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-asahina-no-yuki-20g-can\"\u003eView Product\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c!-- Aobane no Tsuki --\u003e\n\u003cdiv class=\"mj-meiyo-card\"\u003e\n\u003ca class=\"mj-meiyo-imglink\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-aobane-no-tuki-20g-can\"\u003e \u003cimg loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_aobane_001.jpg\" alt=\"Aobane no Tsuki\"\u003e \u003c\/a\u003e\n\u003ch3\u003eAobane no Tsuki\u003c\/h3\u003e\n\u003cp\u003eMore umami than Okabe. Beginner-friendly, slightly bitter, and great for lattes.\u003c\/p\u003e\n\u003ca class=\"mj-meiyo-btn\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-aobane-no-tuki-20g-can\"\u003eView Product\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c!-- Okabe no Hana --\u003e\n\u003cdiv class=\"mj-meiyo-card\"\u003e\n\u003ca class=\"mj-meiyo-imglink\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-okabe-no-hana-20g-can\"\u003e \u003cimg loading=\"lazy\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/matcha_powder_okabe_001.jpg\" alt=\"Okabe no Hana\"\u003e \u003c\/a\u003e\n\u003ch3\u003eOkabe no Hana\u003c\/h3\u003e\n\u003cp\u003eMEIYO’s best-value option. Beginner-friendly, latte-friendly, with a little bitterness.\u003c\/p\u003e\n\u003ca class=\"mj-meiyo-btn\" href=\"\/en-sg\/products\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-okabe-no-hana-20g-can\"\u003eView Product\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatchaJP","offers":[{"title":"Default Title","offer_id":47568966713497,"sku":"nyufune-20-limited","price":11.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0085\/9681\/5931\/files\/meiyo-matcha-green-tea-powder-shizuoka-ceremonial-grade-nyufune-no-kaze-20g-can-4176038.jpg?v=1761111700"}],"url":"https:\/\/www.matchajp.net\/en-sg\/collections\/short-expiry-discount.oembed","provider":"MatchaJP","version":"1.0","type":"link"}